The Shopping Center Of The Future
The days of ten-year leases, static rosters of mall tenants and percentage-of-sales lease rates will soon be gone. The entire concept of “shopping center” is evolving, and with it the demands on real estate developers and property management as well. Pop-up, virtual, omni-channel, mobile, collective store spaces, and demographics are challenging age-old paradigms around what a mall is, whereit’slocatedandhowit’ssuccessismeasured. Inthis talk, Mike paints a picture of shopping centers of tomorrow, and shares the new perspectives required to succeed in this radically different retail reality.